UKTV Style & UKTV Gardens

Providing cover for the interactive producer, I worked across both channels, following a busy weekly publishing schedule. I wrote, edited and commissioned editorial to support new and existing programming, as well as standalone features around the subjects of interior design, property, gardens, health, fashion and beauty. I also fulfilled a commercial role, writing advertorials, competition copy and email newsletters.

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Most Haunted Live
A psychic medium and camera crew investigate the country's most haunted locations, watched by millions of viewers across the country. This three-day live broadcast has now achieved cult status.

As the interactive producer, my job was to help generate excitement before the big event. I managed the technical development of the website, red-button competitions and text services, as well as writing the teaser copy, mail shots and competitions.

During the show, the website was used to harness viewer feedback, which was then fed back into the narrative of the show. On location, I co-ordinated a ten-person team who sifted through thousands of messages. I identified the trends and the most dramatic, humorous or interesting responses which were then broadcast on air through a text crawl. I also wrote and approved scripts for the presenters.

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confetti.co.uk
I joined the company just six months after launch. My challenge as site editor was to review and re-organise a huge volume of features into a coherent structure and write or commission more to fill the gaps. This also involved supporting an aggressive marketing campaign and e-commerce strategy.

Click to view confetti.co.uk