I have 20+ years of copywriting experience, working both client and agency side, with the emphasis on travel and lifestyle, B2C. The majority of my agency work has been through Zone, BIMA Agency of the Year 2016, and Sticky Content.
My clients have included:
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HSBC
Waitrose Compare the Market |
Facebook
FT.com Durex |
Virgin Media
PayPal Nectar |
UKTV
everywoman.co.uk TUI |
I was also the copywriter for InBed, Bayer Schering’s website for Levitra, which won Revolution Magazine’s Grand Prix for outstanding digital marketing.
Examples of my work:
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TRAVEL
Introducing Tuscany for Simpson Travel Written as part of a Tuscany destination guide and used on the website. The break-up breakaway A piece about Skyros Holidays for Top Sante. CHARITY SECTOR Helping PYE (Partners for Youth Empowerment) define exactly what they offer. |
RELATIONSHIPS
Unexpected advice for going the distance: one of a series of lifestyle features written for the MSN website. PERSONAL DEVELOPMENT: My own life coaching blog. BUSINESS Why your career needs creativity, one of a series of features written for everywoman.com. |
RECRUITMENT
Tone of voice work and a total site rewrite for Spencer Ogden, award-winning specialist recruiters for the energy industry. SPORT All the content for the VSI La Manga Sports Academy website: Home Why VSI? |
