OLIVIA MACKINDER | making words work
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I have 20+ years of copywriting experience, working both client and agency side and across many different industries.

My clients have included:

HSBC
​Waitrose
UKTV
Facebook
FT.com
Durex
Virgin Media
PayPal
Nectar 
Compare the Market
everywoman.com
TUI

I was also the copywriter for InBed, Bayer Schering’s website for Levitra, which won Revolution Magazine’s Grand Prix for outstanding digital marketing.

Examples of my work:

TRAVEL
Introducing Tuscany 
Written as part of a Tuscany destination guide for Simpson Travel.

The break-up breakaway
A piece about Skyros Holidays for Top Sante.

SEO COPY
Researching, writing and editing multiple pages for Compare the Market. 
​For example: Buy to let for first-time buyers




THOUGHT LEADERSHIP
7 ways to become a better male ally 
​What can men do to support more diversity in the workplace?


PERSONAL DEVELOPMENT:
My own coaching blog.

​BUSINESS
Why your career needs creativity, one of a series of features written for everywoman.com.


​RECRUITMENT
Tone of voice work and a total site rewrite for Spencer Ogden, award-winning specialist recruiters for the energy industry.

CHARITY SECTOR
Helping PYE (Partners for Youth Empowerment) define exactly what they offer.

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